Channel Marketing Manager - Germany [Germany]


 

Company Description


Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

We have the vision of a world where each day is safer and more secure than the one before. These aren’t easy goals to accomplish – but we’re not here for easy. We’re here for better. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

We’re changing the nature of work. Palo Alto Networks is evolving to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.


Job Description


Your Career

We’re looking for a results-oriented, performance-driven Channel Marketing Manager to build, manage and execute the channel marketing plans for Germany. Reporting into the Regional Senior Manager Marketing, the Channel Marketing Manager is an essential member of the marketing and channel sales teams. We are in search of extraordinary individuals to take charge, make a positive difference and that aren’t afraid to roll up their sleeves.

You will also work closely with the regional Channel Director and Channel Sales teams as well as the wider EMEA Marketing Go-to-market Team, to align on strategy, focus and priorities for your region.

Your Impact

  • Develop, refine and orchestrate the plans in region based on the German marketing strategy in alignment to the channel business objectives and Go-to-Markets (XGTM) priorities and strategy
  • Formulates and agrees with a select group of focused partners their Marketing plans, execution methods and objectives - Monitors the executions of the channel marketing plans in accordance to Palo Alto Networks guidelines
  • Educate, enable and support your channel teams on how to leverage and utilize the marketing campaigns and activities running in the region
  • Educates and enables the partners on accepting and converting leads to opportunities, strong co-marketing funded (MDF) planning and marketing attribution via the deal registration process
  • Reviews and assesses the results of the executed activities/plans and monitors the channel organizations follow up to measure the ROI
  • Effectively manage co-marketing funds with partners and monitor spending as per Palo Alto Networks guidelines - Co-marketing participation is proposal based and approved on the clear business value to both Palo Alto Networks and our NextWave Partners as well as the expected results associated with the agreed marketing activity
  • Be our ambassador - driving partner awareness, enablement, and vendor preference
  • Be an advisor - guiding our partners on how to grow their Palo Alto Networks business by leveraging our marketing programs, initiatives, and advanced analytics
  • Be a friend to partners and sales alike - This role goes beyond B2B Marketing - it is about building and maintaining business relationships

Qualifications


Your Experience

  • 8+ years Industry Experience with minimum 4 years working with Channel organizations & a variety of partner types (Distributors, SPs, GSIs, VARs, etc.)
  • Proven track record of planning & executing partner demand generation and enablement programs
  • Ability to learn and fully articulate the Palo Alto Networks Story, GTM strategy and NextWave Partner Program
  • Ability to provide consultative input to senior sales leaders & partner executives
  • Ability to confidently present in front of partners, senior sales management and sales teams
  • Attention to detail and discipline to follow established policies and processes
  • Good communicator with proven ability to clearly convey complex ideas and data in written, presentation and spoken formats to a variety of audiences
  • Solid understanding of business management and operations, including finance/revenue/pipeline principles
  • Ability to influence and build trusted relationships with direct and matrixed stakeholders
  • Strong project management skills desired, need to be well versed in channel marketing campaign best practices
  • Willingness to learn, embrace challenges, persist in the face of setbacks, see effort as a path to mastery, learn from constructive criticism and find lessons and inspiration in the success of others
  • “Do whatever it takes” attitude - A unique and proven ability to execute, day in and day out, at an incredibly high level against consistent results

Additional Information


The Team

Our marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security. This team builds materials for our partners, our sales teams, and our industry. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.

Our Commitment

We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.


 

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